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  Ford has unveiled the new 2021 Ford Bronco including the classic 2-door, first ever 4-door, and the smaller Ford Bronco Sport.
 

The all-4x4 Bronco brand is Built Wild™ to deliver maximum 4x4 go-anywhere, anytime capability and confidence. Bronco incorporates off-road mapping and drive technologies to give novice adventurers as much fun as hard-core off-road experts, while its Built Wild durability makes for lasting performance in the harshest of conditions for generations to come.

After graduating from ArtCenter College of Design in Pasadena, California in 1956, McKinley Thompson Jr. became the first African American designer hired at Ford Motor Company. 

 

Thompson not only helped design the first-generation Bronco, Ford’s first  4x4 sports-utility vehicle, he was also one of the first African American designers in the automotive industry. The Bronco is the product of legendary talent, from the teams who won the Baja 1000 to the collectors who restore them today. 

The all-new Ford Bronco isn’t slated to make its world premiere until next spring, but Bronco lovers don’t have to wait until then to find merchandise to celebrate the legendary off-road SUV.

In time for Cyber Monday and the heart of the holiday shopping season, the Ford Bronco store on Amazon.com is live with an assortment of Bronco-themed items ranging from apparel and novelties to toys, collectibles and some unique vintage Bronco parts.

It was built for this, its engine roaring through the heat of the Mojave and its racing tires spraying desert sand. As the last grain settled, the vehicle that is all at once a tribute and a test and a tease, came in to focus. It was no mirage. Bronco – in the form of a race-inspired Bronco R prototype – is back.